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2024 Airport Year in Review
Santa Barbara Airport celebrated another landmark year with record-breaking passenger counts, new nonstop routes, and a number of programs supporting our dedication to service, community engagement, and customer experience.
“This year’s achievements at Santa Barbara Airport showcase our dedication to providing exceptional service and greater connectivity for our region,” said Airport Director Chris Hastert. “Looking ahead, we will continue to invest in improvements that enhance the travel experience while being mindful of our community’s needs and values.”
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COMMERCIAL AIR SERVICE
SBA marked another record year in commercial service with 1,418,996 passengers traveling through the Terminal – a 11.1% increase from 2023’s total of 1.2 million passengers.
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In June of 2024, SBA welcomed the return of Delta Air Lines, which previously halted service during the COVID-19 pandemic. Delta now offers daily service to Atlanta and twice-daily service to Salt Lake City. The route to Atlanta is the first of its kind out of SBA and marks the longest nonstop flight in the Airport’s history. Additionally, both of these international airports provide one-stop connections to hundreds of destinations around the world.
In total, commercial service was provided by five airlines: Alaska, American, Delta, Southwest, and United Airlines. With an average of 23 flights each day, these airlines offered direct service to 12 destinations: Atlanta, Dallas, Denver, Las Vegas, Los Angeles, Oakland, Phoenix, Portland, Sacramento, Salt Lake City, San Francisco, and Seattle.
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CUSTOMER EXPERIENCE & COMMUNITY OUTREACH
SBA made significant strides in enhancing the passenger experience through various programming and community partnerships. Some of the highlights of 2024 include:
- Celebrating the one-year anniversary of the Hidden Disabilities Sunflower Program
- Launching new VIP concierge service by Perq Soleil
- Welcoming two new local businesses: Santa Barbara Roasting Company and Silvergreens
- Hosting the inaugural Passenger Appreciation Week
- Installing a new interactive exhibit space with MOXI Museum
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SBA also expanded its community outreach with a few key partnerships:
- Alpha Resource Center: Hosted the third annual Plane Pull fundraiser and the inaugural Disability Flight Experience
- Girl Scouts: Hosted the first ever Girls in Aviation Day education event
- Therapy Dogs of Santa Barbara: Celebrated the one-year anniversary of the airport therapy dog program
- UC Santa Barbara: Launched partnership supporting UCSB Athletics
In addition, the Airport supported a number of organizations and events throughout the year, including the Santa Barbara Film Festival, Healing Justice SB, Direct Relief, Momentum Work, Old Spanish Days, Goleta Lemon Festival, American Cancer Society, and more.
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CAPITAL PROJECTS AND DEVELOPMENT
SBA made advancements within the capital development program and various improvement projects throughout the Airport. Some of the noteworthy accomplishments in 2024 include:
- Master Plan Update: Updated the 2017 Airport Master Plan to provide strategic guidance for development over the next 20 years
- Southfield Redevelopment: Added 50 additional parking spaces for rental cars and three additional spaces on the airfield for overnight aircraft parking
- General Western Aero Hangars: Collected community feedback on potential ideas and uses for the historic hangars
- Online Parking Availability: Added new technology that shows real-time parking availability for all three parking lots online
To learn more about SBA’s projects and to sign up for email updates, visit the Development Projects page.
SBA would like to thank all of our passengers and partners who helped make this year a success! Stay tuned to our website for all things to come in 2025.